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An Inside Perspective: Maximizing Corporate Sponsorships and Partnerships

Thu, Sep 12

|

The Englert Theatre

Learn how to build strong partnerships, craft compelling proposals, and maximize benefits of sponsorship from a former community and public relations professional.

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An Inside Perspective: Maximizing Corporate Sponsorships and Partnerships
An Inside Perspective: Maximizing Corporate Sponsorships and Partnerships

Time & Location

Sep 12, 2024, 1:00 PM – 4:00 PM

The Englert Theatre, 221 E Washington St, Iowa City, IA 52240, USA

About the event

This course is designed for professionals seeking to enhance their skills in corporate relationship management and maximize the benefits of sponsorships. Led by a seasoned industry expert with 10+ years of firsthand experience managing corporate foundations, sponsorships, partnerships, and charitable giving, you'll gain invaluable insights into appealing to businesses to increase your sponsorships and corporate contributions. 

By the end of this course, participants will be able to:

Understand Corporate Sponsorship and Giving Dynamics: 

  • Gain understanding of the motivations and expectations of corporate sponsors. 
  • Identify the key elements that make a sponsorship proposal compelling and attractive to businesses.
  • Learn how to adapt your strategies to align with evolving corporate social responsibility (CSR) priorities. 

Build and Maintain Strong Partnerships:

  • Develop strategies for initiating and cultivating long-term relationships with corporate sponsors. 
  • Learn effective communication techniques to engage and sustain partnerships with corporate entities.

Craft Winning Sponsorship Proposals:

  • Learn the essential components of an ideal sponsorship proposal.
  • Develop skills to articulate the unique value proposition and benefits of partnering with your organization.
  • Explore ways to maximize the benefits of sponsorships for both your organization and the corporate sponsor. 
  • Understand how to leverage sponsorships for increased visibility, funding, and organizational growth.

This course combines expert-led instruction with interactive exercises and real-world examples, providing participants with practical tools and strategies to enhance their corporate sponsorship efforts

Use coupon code "EXTRACREDIT" to receive $5 off each workshop when you register for more than one.

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